Distinctive Group

Worcestershire-based Atwell International Ltd is delighted to announce it has been named a finalist in the inaugural Worcestershire Innovation Champion Award 2026, a new award introduced as part of Worcestershire TechFest 2.0, celebrating organisations driving innovation and positive impact across the county.

The Worcestershire Innovation Champion Award recognises businesses that demonstrate forward-thinking approaches, positive impact and leadership within their sector. Atwell’s shortlisting reflects its continued focus on innovation within the lift industry, including the development of the VG AiO Speed Watcher, an award-winning safety solution recognised at the Ellies Europe Awards in October 2025.

Russell Walker, Managing Director at Atwell International Ltd, commented:

“Being named a finalist in the Worcestershire Innovation Champion Award is a real honour for Atwell International. Innovation is fundamental to how we operate, driving safer solutions for the lift industry while continually challenging ourselves to do better as a business. To be recognised alongside other innovative organisations from across the county is a real achievement for everyone involved.”

Founded in 1996, Atwell International specialises in supplying VG Safety Products and associated lift components and is synonymous with quality standards, leading the field with integrity. Operating globally from its Worcestershire base, the company continues to champion increased safety standards within the lift industry while investing in innovation, growth and the development of its team as part of its expansion plans for 2026.

The overall winner of the Worcestershire Innovation Champion Award 2026 will be decided through a combination of public voting and judges’ scores. Public voting opens on 12 January 2026, with the winner set to be revealed live at the closing night of Worcestershire TechFest on Thursday 26 February 2026, held at Stanbrook Abbey, Worcester.

You can vote for the Worcestershire Innovation Champion Award 2026 here.

For more information regarding Atwell International, please email info@atwellinternational.com.